Linkbuilding, or in other words, the proccess of exchanging backlinks with other websites, consists in creating backlinks which are pointing to your website from other sources on the Internet to increase your website's traffic and improve your ranking.

How does the linkbuilding actually work?

If a friend of yours recommends you something, you will probably trust him/her. And this is exactly how Google sees it as well! In principle, if your website is referred to by a HTML link, which Google evaluates as trustworthy and credible one, it will help your website to have a higher ranking in search engine results.

In case you have set a specific budget for linkbuilding, you can use the section 'Linkbuilding finance', in which you can keep track of finances and invoices for backlinks.

Use in practice